The amazing results our clients see when they use the Auto Loan
Recapture Marketing program continue. Financial institutions not
only recoup their investment — within the first week of the campaign —
they typically see over a 400% Return on Investment.
Results of Recent Auto Loan Campaigns
The results from five pre-approved direct mail marketing campaigns.
It Gets Better
While the statistics in the chart measure the Return on Investment for the
auto loans opened through the pre-approved marketing campaign, there’s even
better news for these financial institutions.
While percentages vary, a portion of the new auto loan accountholders also
opened additional accounts — including checking, savings, money market and
other types of loans (that includes mortgages).
Other individuals who received the auto loan promotion didn’t open a new auto
loan — BUT they opened new accounts like checking savings and other loans.
These revenue-generating successes aren’t included in the generous ROI numbers.
You Can See Success, Too
The numbers you see in the chart are typical for what our clients experience
when they use the Auto Loan Recapture Marketing program and a pre-approved
prospect list.
By pre-approving current auto loan holders and offering them a monthly refinance
payment that’s known to beat their current car payment, the program draws in a
considerable number of interested individuals.
Because the prospects are pre-approved and highly qualified, these loans are safe
investments for your financial institution.
Start Today
You’re not likely to find any marketing program that will generate greater success
for your bank or credit union.
Get the details now. Fill in your information above, or call 402-470-5708.
