35 pages
24 charts
FREE Report — with vital research you need
- What are checking account holders attitudes toward Free Checking?
- What changes will they tolerate?
- How will they react if they lose their Free Checking?
When this study was conducted, 94% of checking accounts held by consumers were Free
Checking accounts. Because of the elimination of Free Checking by mega-banks, followed
by the same action by some large regional banks, banking executives across the country
are considering what they should do with their own Free Checking accounts.
Find the answers in this report that surveyed U.S. adults in all areas of the nation.
This is one report you must read BEFORE making changes to your checking program.
Yes, it's FREE
This summary version of the report includes the executive summary, national statistics,
and statistics broken out by gender.
When you submit your information, a link to obtain the free report will be sent
to your email address.
68 pages
56 charts
Expanded Report: $99
The expanded report includes everything in the summary Free Report version, plus
statistics by categories: Age & Gender, Census Region, Income.
Census Regions show the differences in consumers’ responses in the Northeast, Midwest,
South and West sections of the nation.
The expanded report will be sent to you in PDF format to your email address.
Or, you may request an invoice below:
When you order either research report, you agree to receive announcements, special
communications, and similar offers from ACTON Marketing.
